Client Case Study
De'Longhi Australia
A production partnership spanning livestreamed product demos and an ongoing educational coffee-making series. Built well beyond its original brief.
Industry
Appliances
Services
Livestream, Product Video
Engagement
Ongoing partnership
Market
Australia-wide
Our work
See it in motion
The brief
One livestream that grew into an ongoing partnership
De'Longhi's first project with AM Visuals was a livestream product demo. By the third livestream in the series, the relationship had already grown. Since then, the work has expanded into a full educational video series on machine maintenance and coffee-making technique.
How the work grew
Two chapters, one production relationship
01
Livestream demos
Where the relationship started. Real-time broadcast reliability: camera, audio, and switching, with no room for a second take.
02
Education series
A step-by-step series with expert baristas demonstrating technique on camera, supported by macro shots that capture the fine detail of a proper coffee pull.
What we focused on
Key messages and creative approach
One production partner
Livestream and educational video running through a single, ongoing production relationship.
Education and clarity
Expert-led, easy-to-follow instruction made for the Australian customer base specifically.
Live done right
Broadcast reliability with no room for a second take.
Results and impact
What the partnership delivered
- Grew from a single livestream into a standing partnership across live and educational video work.
- Built a large customer education library that continues to support product satisfaction and machine longevity.
- Reinforced De'Longhi's brand credibility through expert-led, locally relevant content.
In their words
What De'Longhi says about working with us
De'Longhi Australia on the partnership with AM Visuals.
Gallery
From the productions













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