Podcast

RedPandas Digital

AM Visuals partnered with RedPandas to produce a series of high-quality podcast videos designed to educate and engage their audience across multiple platforms. By transforming their Inbound Buzz, Marketing Mentors, and HubSpot Mentors podcasts into professional video content, we helped RedPandas solidify their position as industry thought leaders. This collaboration resulted in a vast content library, driving millions of views across Instagram, TikTok, YouTube, and LinkedIn while keeping RedPandas at the forefront of their audience’s minds.

RedPandas Podcast Series

Project Overview

RedPandas sought to expand their content library by integrating video production into their podcast series. Their goal was to transform their already valuable marketing-focused content into engaging visual experiences that could reach a wider audience. The three core podcasts included:

Inbound Buzz – delivering the latest marketing news and updates.
Marketing Mentors – providing insights into the personal and professional life of a marketer.
HubSpot Mentors – educating audiences on the effective use of HubSpot.

Additionally, we worked with RedPandas’ CEO, Moby, to create talking head videos for his LinkedIn presence, further extending their brand reach.

Production Approach

By focusing on high-quality video and audio production, AM Visuals ensured that RedPandas’ podcast content could seamlessly be repurposed for social media engagement. This strategy enabled their content to be accessible across Instagram, TikTok, YouTube, and LinkedIn, increasing visibility and reinforcing their expert status in the marketing industry.

Key Messages & Creative Elements

Industry Authority: Establishing RedPandas as thought leaders in marketing and HubSpot education.
Multi-Platform Reach: Expanding content distribution beyond audio to video-based platforms.
High-Quality Production: Elevating their podcast format with professional visuals and sound to enhance audience engagement.

Challenges & Solutions

Challenge: RedPandas was one of AM Visuals’ first major clients, and at the time, our equipment and techniques were still developing.

Solution: RedPandas placed their trust in our ability to improve and refine their video production quality over time, allowing us to continuously enhance their content.

Results & Impact

Over three years of collaboration, AM Visuals helped RedPandas build a massive content library, which has become a crucial part of their sales and marketing strategy.

Millions of views across Instagram, TikTok, YouTube, and LinkedIn.
Continuous audience engagement, keeping RedPandas front of mind for their clients and prospects.
Enhanced brand credibility, positioning RedPandas as a go-to resource for marketing professionals.