AM Visuals Video Production Services

Product Video Production

a still from one of our product video production shoots

About Product Video Production

Picture this: you’ve poured your heart and soul into creating an exceptional product, and now it’s time to let the world know about it! But how do you capture the essence of your innovation and present it in a way that captivates your audience?

Enter Product Video Production – a way to showcase your masterpiece to the world in a way that will leave everyone mesmerized.

But what is it? Product video production refers to the process of creating videos that showcase and promote a specific product or service. These videos are designed to effectively communicate the features, benefits, and value of the product to potential customers, ultimately driving sales and increasing brand awareness. Product videos can take various forms, including commercials, explainer videos, demos, reviews, and testimonials.

Let’s transform your product today!

Benefits of a Product Video for Your Business

Better Engagement

Product videos have a higher engagement rate compared to text or images, capturing the viewer's attention and delivering information in a more compelling way.

Enhanced Understanding

Product videos can demonstrate how the product works, its features, and benefits more effectively than static images or written descriptions.

Increased Sales

Well-produced product videos can influence potential customers to make a purchase, boosting sales and conversions.

Improved Brand Awareness

Engaging product videos can help increase brand visibility and recognition, making the product and the brand more memorable to the audience.


Up to 89% of people have been convinced to buy a product or service after watching a video.


of consumers want to see more videos from brands in 2024


When asked how they’d like to learn about a product or service, 44% say they’d most like to watch a short video.

How to Create a Product video

Creating a captivating product video is like painting a vibrant canvas that draws in your audience and leaves a lasting impression.

Define Your Objective

Start by envisioning the story you want to tell through the product video. Is it a thrilling adventure unveiling a new product, a mesmerizing showcase of its benefits, or an emotional journey that connects with your audience on a deeper level?

Prepare and Capture Footage

Choose a location that complements your product’s essence. Meticulously arrange the lighting, colours, and background to create a visual symphony that resonates, and encourages your actors to showcase the product in a way that evokes a strong emotional response from the audience.

Editing and Post-Production

Use video editing software to trim and arrange your footage, add transitions, insert graphics, and incorporate the voiceover or music. Optimize the pacing to keep viewers engaged throughout the video. Additionally, you can overlay text to highlight key features or display important messages.




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What Our Clients Say

See what our satisfied clients have to say about their experience working with our video production team. From concept to completion, we’re dedicated to exceeding expectations and delivering impactful stories that resonate with your audience.

Play Video about Red Pandas CEO Moby Siddique Testimonial Video
Play Video about Coutts Testimonial Video for AM Visuals Australia
Play Video about DeLonghi Testimonial Video for AM Visuals Australia
Cheryl GilesCheryl Giles
08:47 10 Dec 22
Weve done about 3 projects with AM visuals now and will continue to do more. These guys make the work effortless, have been able to adapt and produce brilliant work even with the very fast paced environment we are in day to day. They have a great eye for producing excellent content, show up on time and do what they say they are going to do. Whats really great is you can tell the team what result you want and they work hard to make it real. The knowledge they have is great and they listen to feedback well and adapt accordingly. I look forward to completing more great projects with these guys.
Victor LagosVictor Lagos
03:47 24 Nov 22
Jay, Phuong and Jerome have been amazing with strategy, production and social media marketing for my new podcast. They are very professional and thorough.They know their stuff and they work great as a team.This is just the beginning, I know we will work together long term. Thanks again AM Visuals
Jayden KietJayden Kiet
00:43 23 Nov 22
The best of the best in the industry. I have been working with AM VISUALS for over 2 years now. What a team! The service they provide are simply amazing. Fast turn around and quality product. They will always tailor to your needs and listen to your request. They are truly experts in their field. I have explored and used many other companies before but after working with AM VISUALS, I’ve never looked back. They execute my vision but will bring their own taste to it. I’ve used them for my business and personal. Highly recommended.
Wally GebraelWally Gebrael
07:16 22 Nov 22
I met Jay from AM Visuals during filming of a podcast with another company. I was so impressed with the professionalism and experience of the team, that I invited Jay to provide several promotional videos for our company.I can not recommend AM Visuals highly enough. The quality of their work is exceptional, and the team are vey accommodating and just easy to work with.I would highly recommend them to anyone looking for any type of video production work.
23:23 26 Aug 22
Phuong and Jay were awesome to work with. They guided me on my social media marketing strategies and produced awesome photo and video content for my business. Thanks boys for everything

Ready to stop telling and start showing?

Contact us today and let’s bring your vision to the screen!

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Frequently asked questions

Product videos play a crucial role in enhancing your online presence and captivating customers. They effectively highlight your product’s value, features, and benefits, ultimately leading to increased sales and greater brand recognition.

The perfect video style depends on your product and target audience. Our repertoire includes explainer videos, product demos, testimonial videos, and more. Collaborating closely with you, we’ll craft a video that harmonises flawlessly with your brand and resonates with your audience.

The ideal length of a product video varies depending on the complexity of your product and your audience’s preferences. Generally, we recommend keeping it between 60 to 90 seconds to maintain viewers’ attention and convey the key information effectively.

The production timeline can vary based on the complexity of your project. However, on average, the process takes 3 to 6 weeks, including pre-production, filming, editing, and final revisions.

Of course! Our experienced team will work closely with you to craft a compelling and engaging story that effectively showcases your product’s unique selling points and connects with your target audience.

We understand the importance of brand consistency. Our team will conduct thorough research on your brand and collaborate with you to ensure that the video aligns seamlessly with your brand’s identity, including colours, tone, and overall style.

Find a day that works for you!

Once your booking request has been submitted our team will get in touch to check in!

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